Fashion

Guess Jeans — Hawaii Campaign

Role: Co-Creative Direction (S&M — Stanford Mazzucco Creative)

The Hawaii campaign extended the same co-creative direction structure as Set Me Free — S&M, Stanford Mazzucco Creative — into a tropical location register, working with natural light and volcanic landscape as the campaign's visual foundation.

Credits

Co-Creative Direction & Art Direction
Daniel Stanford, as co-founder of S&M — Stanford Mazzucco Creative (with Raphael Mazzucco)
Client
Guess, Inc., Beverly Hills
Guess Jeans — Hawaii Campaign — image 1
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Images reproduced from the Guess, Inc. Hawaii campaign. Reproduced here as portfolio documentation of Daniel Stanford's art direction work as co-founder of S&M — Stanford Mazzucco Creative. No commercial rights claimed.

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